Data is the most asset a company has. Having information on the customer cycle at hand or managing your business inventory, for example, allows you to orient all your strategies towards success and effectiveness. But many times, this degree of efficiency in the organization of data seems like a utopia: company directors simply feel fatigued by the large volumes of information, as well as confused when looking for certain data in their multiple systems.
If you feel that this is the environment you have in your company, you will probably find the solution in this blog. The tool that your company may be needing is ERP software, which unifies all your data and allows you to access it from a single platform, without complications.
But what is ERP software? Its acronym stands for Enterprise Resources Planning. It is what allows companies to organize and manage all their data and resources in an automated and agile way, preventing some information from being lost or difficult to find.
An ERP software solves the following business problems
In companies dozens of situations and problems occur every day that can easily be solved or avoided with the implementation of an ERP system. How many times have you invested hours of your work schedule looking for customer data in your systems? And you have surely spent many hours a month on email sales and promotion campaigns, without using a marketing automation tool that manages those campaigns for you.
I am going to explain to you in the following points what are some of the most common problems that ERP software solves in companies:
Waste of time searching for data
It is inevitable to waste time searching for data when you use multiple systems in a company. If you have a platform for accounting, another for inventory, as well as a different one to handle payroll and clients, it is totally logical that you spend a long time tracking that data that you need to find. What does an ERP software do in this case? Well, very simple: for example, ERP Odoo brings together a series of modules in an interface designed to manage the different areas of a company.
ERP systems have modules for CRM, sales, accounting, billing, inventory, email marketing, among many more, centralizing the data in a single platform and minimizing the loss of time in the workflow.
"By implementing a fully integrated ERP system, a significant amount of time can be saved by eliminating double entry of information and the need to search for data in multiple places," explained an article in Solutions Review magazine.
Little accessibility to data
As online and remote work has gained ground in many industries, accessibility to company data has become a challenge. In classic companies, the data is stored in systems that can only be accessed in person. That is, if you need the inventory, you have to go to the company building to check the corresponding system.
This is solved with cloud-based ERP systems, which make data accessible at any time and from anywhere. "This means that employees will always have real-time access to data and their business requirements," they emphasize in an article on the One Advanced portal.
Poor customer follow-up and decreased sales
Along with the data, the most essential thing for a company is, of course, the customer. It is thanks to these clients that the company can grow and evolve, expand. It is important to be clear that the relationship with the client does not end once the transaction, the sale, is completed. That is the mistake that many companies make, not following up with the customer after sales and not analyzing future business opportunities with him.
A CRM can be integrated into an ERP software to manage in detail each of the stages of the customer's buying and selling cycle. In this platform, you will be able to see a list of clients and contacts, monitor their consumption pattern and queries to detect future sales opportunities. And you will be able to see directly what has been the experience of customers with your company, if they have reported any incident or not. All this in the end helps to strengthen the relationship with the customers that your company already has and allows you to expand the scope.
Inefficient decision making
By not having your company's data organized, accessing it can be super overwhelming. An undesirable task. But doing business without knowing the data of your company is the worst thing you can do, because you would be working blind. Knowing the real situation of your business is vital to make the right decisions to make it grow.
And what better than ERP software to gather all that information you need to complete business on the same platform. For example, if you are going to order a new batch of products or raw materials for your company, the most correct thing is that you have the current inventory on hand to verify what you need and place the order that you really need.
It can also happen that you are going to offer a product to a client, but you do not know how successful or not the transaction will be. Easily from the ERP software you can review the history of this client, to see how their behavior has been and determine if what you are offering is really what they need.
These are some of the problems that ERP systems solve in companies. Evaluate how the situation of your company is and if you see that any of the scenarios is repeated in your business reality, do not hesitate to contact us.
At Rootstack, we have more than 10 years of experience supporting companies from +16 industries in their digital transformation. Let's work together!
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